Mobile Monday Barcelona

Coming to Barcelona for the Mobile World Congress? Don’t miss the MobileMonday Peer Awards Barcelona 2008! Sticking with MobileMonday’s recipe for success, the event will cook up a bunch of fresh innovations mixed with honest feedback and a dash of fun. Served with plenty of juicy networking at the NEW Espacio Movistar in Barcelona on Monday February 11 starting at 2:30PM.

The MobileMonday Peer Awards are recognised by the industry as one of THE interesting events in the mobile industry. Last year’s Barcelona Peer Awards event attracted 23 competitors, the MoMo community award went to Mobile Complete, the audience award to Plazes, and the expert jury award to Realeyes 3D. Check the Peer Awards 2007 Flickr Group pictures and winners’ announcement here.

Mr. Pekka Ala-Pietila, former president at Nokia Corporation and currently chief executive officer of Blyk Corporation, a virtual mobile operator in the UK, will be the keynote speaker.

The event concept is pretty similar as last year: every MobileMonday chapter is invited to nominate one startup to the Peer Awards Barcelona 2008. This year, we’ll divide the start-up finalist presentations in two categories: early-stage start-ups (founded in 2007, early-stage financing) and emerging start-ups (founded in 2005 and after, inbetween Series A & B funding). The organizing committee and jury selects the finalists to present at the awards event. Entrance into the running is free! Check the Peer Awards website for details.

There will be three awards in each category: jury, audience, and community (MoMo chapters). This year’s winners at the MobileMonday Peer Awards Barcelona will also be invited to participate in the Innovation Pad activities at the MobileMonday Global Summit in conjunction with the World Congress on IT in Kuala Lumpur, Malaysia, May 18-22, 2008.

Master of Ceremony is once again Mrs. Caroline Lewko, from the Wireless Industry Partnership (WIP).

The jury consists of some of the most recognized mobile industry experts and thinkers, currently confirmed:

• Carlos Domingo, General Director, Telefonica R&D;
• Ann Mei Chang, Mobile Engineering Director Google;
• Bena Roberts, Founder and Chief Analyst at BKI Media / GoMo News;
• Russell Buckley, Managing Director, AdMob Europe / Vice-Chairman of MMA’s EMEA;
• Carlo Longino, Mobhappy;
• Daniel Appelquist, Senior Technology Strategist, Vodafone Group;
• Madamohan Rao, Editor, The Asia-Pacific Internet Handbook;
• Jed Rice,VP, Market Development, Skyhook Wireless;
• Peter Vesterbacka, Founder, Some Bazaar;
• Jouko Ahvenainen, Chief Operating Officer, Xtract;
• Michael Wendell, General partner, Nexit Ventures;
• Sirous Kavehercy, Strategist and Consultant, Market Development Director at Acision;

The MobileMonday Peer Awards Barcelona 2008 are being organized collaboratively by the MobileMonday community and hosted by MobileMonday Barcelona. The event is free but you must register in advance since the 800 places will go quickly.

(on 2D-Barcodes and Image Recognition)

After a long summer break, the MobileMonday Global Summit and the Mercè festivities, MobileMonday Barcelona is back for a new and exciting season of 1st Monday of the month regulars on mobile innovation. Starting next Monday, October 1st on “Next Generation Mobile Marketing” (2D-Barcodes / Image Recognition).

For our first event of the new 2007-2008 season, we brought together an explosive cocktail of some of the hottest start-ups in Europe on the Next Generation Mobile Marketing topic, including Dennis Hettema from Shotcode (Sweden), Roger Fisher from Kaywa (Switzerland) and our own Ignacio Mondine from Daem Interactive (Spain). The topic will be introduced and moderated by Raimo van der Klein coming over from Amsterdam, the Netherlands.

Raimo will share with us his view on the way information (content) is provisioned to the mobile phone and the change from Push Marketing to Pull Marketing (Marketing as a service). A perfect start for a new season it looks to us. If you feel the same, please subscribe and confirm your event participation, seats are limited as always, don’t wait last minute to confirm!

Speakers:

Raimo van der Klein, Mobminds (Netherlands)
After working in Sales & Marketing for more than 6 years at Nokia(networks and mobile phones) and working the last year as Principal Innovation Manager at the leading Dutch (mobile) operator KPN, Raimo(1973) started June 2007 his own consultancy agency in the field of Strategic Innovation and Online Media(Internet & Mobile). His newly started agency Mobminds (www.mobminds.com) offers “consumer oriented” companies services in the field of Consulting, Workshops and Concept Development. Next to this Raimo is founder of Mobile Monday Ámsterdam (www.mobilemonday.nl) and writes for the leading marketingblog in The Netherlands called Marketingfacts (www.marketingfacts.nl).

Ignacio Mondine, Daem Interactive (Spain)
Ignacio Mondine studied mechanical engineering specializing in CAD design and robotics. After working for Procter&Gamble R+D in Germany he met Miguel Sola Camps at an Interaction Design Masters degree in Barcelona. Together they start DAEM Interactive in 2002.

Daem Interactive develops image recognition technologies for mobile-marketing and dynamic-advertising. Extensive know-how gained over years of research and development is focused on one concept: one-click to mobile web. Pioneering in the launch of advertisement and logo recognition campaigns, DAEM has helped mayor brands like Vodafone, Grupo Damm and BBVA to be the focus of many camera phones.

Dennis Hettema, Founder and Creative Director, Shotcode (Sweden)
Dennis is the founder and Creative Director of OP3, the company behind ShotCode, and has been active on the internet since 1995. In ‘99 he launched a Dutch high-tech incubator that developed tagging based AI products. In ‘01 he founded Holland’s largest entrepreneurial community which now boasts over 17.000 members. In his spare time Dennis helps entrepreneurs realize their dreams, he’s a hard core endurance athlete and plays with as many gadgets as he can get his hands on.

ShotCode is the market leader within the mobile barcode scanning space in Europe, Africa and the Americas. A highly innovative and rapidly emerging market that bridges the gap between offline products and online interaction. ShotCode’s customers include: Heineken, Xbox, Jameson Whiskey, Monsterboard, Sony Ericsson, Saatchi & Saatchi, Nokia, Coca Cola and many others. Its technology is supported on over 240 handsets and over 50 million of its codes have been printed.

Roger Fischer, Founder and CEO, Kaywa (Switzerland)
Roger is the founder and CEO of Kaywa. After his studies in cinema and audiovisual media in Paris, he worked as film critic, curator and director. With the advent of XML, he seriously started working in the web space. In 2000 he founded his first company Bitflux and in 2003 he started Kaywa with it’s focus on moblogging, weblogging and mobile sites. Currently Kaywa is the major swiss (mobile) blog provider and it’s customers include all major print and television media companies. From the start in 2003, services for the mobile phone were targeted, but the web was never disregarded.

Highly japanophile, Kaywa added in 2006 the Kaywa Reader, QR Codes and advanced SMS services to it’s portfolio. The success of QR Codes and the Kaywa Reader came even as surprise to Kaywa itself. Kaywa is working now on a mobile and web ecosystem called KIS - Kaywa-Ichiba-Shin (Conversation-Market-Trust) which is heavily based on QR Codes. Some parts of the iceberg can be glimpsed already.

Networking
As usual, a networking party will follow the conference where participants will enjoy a glass of cava while sharing experiences about life and work. Attendance is free; all you need to do is register and/or confirm your presence for this event at www.mobilemondaybarcelona.com/subscribe/ to reserve one of the 150 seats available. Book now to avoid being left out!

• 19h00 Registration and Pre-Networking
• 19h30 Next Generation Mobile Marketing speaker sessions & discussion
• 21h00 Cocktail and Networking Party
• 22h00 End

Venue: Auditorium University of Pompeu Fabra - França Building (Edifici França), Passeig de Circumval·lació, 8 - Barcelona 08003

Location and Directions here at Google Maps.

MobileMonday is a community of mobile professionals organised around local networking events in almost 40 cities around the world. This open community promotes the mobile industry and fosters cooperation and networking among industry people and their companies by providing opportunities for personal and virtual contacts.

MobileMonday Barcelona is organised by Rudy De Waele, Carles Ferreiro and Barcelona Media.

Our Partners
Our thanks to our partners Telefónica Movistar, Vodafone, Alcatel-Lucent, MyStrands, 22@Barcelona, Ajuntament de Barcelona, CIDEM (Centre d’Innovació i Desenvolupament Empresarial of the Generalitat de Catalunya) and Agora 22@ for their invaluable support.

NOTE: picture by Leonard Low under Creative Common license.

Telefónica Móviles, the mobile arm of Telefónica Group, opened its Espacio Movistar in Barcelona in September 2006. This innovative, multidisciplinary, next-generation venue has been conceived to bring people closer to the latest creative trends in technology, music, art, cinema and entertainment - especially the young.

This space is a step further to consolidate Movistar as a reference brand associated to innovation, creativity, entertainment, communication and fun.

The Global Peer Awards 2007 are hosted at Espacio Movistar thanks to Telefónica Móviles.

Here’s some practical info on how to get to the event:

Espacio Movistar is a large white tent located left of the “blue triangle” building at the Forum. Use this new Barcelona landmark as reference when trying to reach the event.

By taxi:
From anywhere in the city ask for the “Espacio Movistar en el Forum”. That should get you there in 10-15 minutes.
From the 3GSM World Congress by Public Transport:

If you come from the show the fastest way is to catch the metro (25 minutes from Pl. Espanya). Take the red line (L1) towards Fondo. Then you have two choices:

Get off at “Urquinaona” and –without exiting- change to the yellow line (L4) towards “La Pau”. Then get out at “El Maresme – Fòrum”. Coming out of the metro, look for the “blue triangle” building.

Exit at “Glòries” and look for a Tram stop, the railtracks will help you find one . Take T4 direction “Estacio de Sant Adrià” and get off at “Forum”. This ride down the “Diagonal” gives you a great tour of the 22@ district of Barcelona and you may find it a nice break from the crowded metro.

Download the PDF map including directions.

For Google Map fans, we created this map here, for directions from 3GSM (Plaça Espanya) click here.

MobileMonday created a Global Peer Award miniwebsite where you can find all the related info to participate to the Global Peer Awards 2007 in Barcelona on February 12. Information on the program, the awards, how to subscribe, how to mominate a company, how to become a sponsor, venue, etc. This is your chance to witness some of the world’s best mobile innovations. Selected by industry peers, peer award finalists will compete live before the community and a world class jury.

The offical nomination registration is now open for companies to become a nominee and make it to the final. Each MobileMonday chapter will choose their favourite mobile startup company on January 31st to come and present his project to the jury of experts at the event in Barcelona.

Note that some chapters have chosen a different process to select their winner: some chapters just choose their runner for the final, others organised (or organise) a pre-selection, some have worked through a shortlist of nominees and voting through their local community members. Please check with your local MoMo website for more details.

Here are some interesting MobileMonday events happening still this month:

MobileMonday Ukraine is holding it’s pre-selection on January 22 to announce the company-finalist of the Ukrainian selection for the Global Peer Awards 2007.

MoMo London has published a short-list that comprises UK based start-ups that have demoed to London MoMo since the last MoMo Global Peer Awards in May 06 in Helsinki. Voting on the short list will take place after the event on Monday 15th Jan and will remain open till Friday 19th Jan.

Check also the MobileMonday New York on Monday January 29th at the Samsung Experience in the Time Warner Center at Columbus Circle. In collaboration with Antoine Quint of SVG.org, Dan Appelquist of Vodafone and MobileMonday-London, and Scott Weiss of Usable Products cordially invite you to join for this month’s event titled “Rich Mobile Experiences with SVG”. This half-day event will run from 3:00pm to 8:00pm followed by a networking reception.

Do not hesitate to register your attendance for the Global Peer Awards 2007 in Barcelona, we are heading rapidly for a +500 event so seats might become limited after next week.

Stay tuned here for more news on the event, starting from next week, we’ll start releasing some participating finalist companies!

The MobileMonday Global Peer Awards 2007 during the 3GSM World Congress in Barcelona is being organized collaboratively by the MobileMonday community. Hosted by MoMo Barcelona, MoMo Italy, MoMo Helsinki, MoMo London and MoMo New York have also taken active roles. Invaluable additional support is provided by Barcelona Media, Ajuntament de Barcelona and CIDEM — Generalitat de Catalunya.

Coming to Barcelona for the 3GSM World Congress? Then don’t miss the MobileMonday Global Peer Awards 2007 on Monday, February 12th starting at 3PM. This is your chance to meet some of the world’s best mobile innovations. Selected by industry peers, peer award finalists will compete live before the community and a world-class jury.

Sticking with MoMo’s recipe for success, the fiesta will cook up a bunch of fresh innovations mixed with honest feedback and a dash of fun. Served with plenty of juicy networking at one of the hottest new locations in Barcelona, this is the perfect 3GSM appetizer.

Event Concept

15 to 20 global start-ups, previously selected by MobileMonday local chapters, will have a brief time slot to perform at centre stage and present their innovation in front of the audience and expert jury.

Innovation Awards

Among all the finalists at least 3 awards will be given:

• Expert Jury Award (see The Jury below);
• MoMo Community Award: MoMo organizers (from each chapter on site) will choose their winner;
• Audience Award: All participants will vote for their winner via SMS.

The Jury

For the Expert Jury Award, an independent jury of some of the most recognised mobile experts will evaluate the presentations, deliberate and select their winner.

Jury composition (confirmed):

• Oliver Star, MobileCrunch
• Carlo Longino, TechDirt Wireless, Mobhappy
• Kelly Goto, Gotomedia/gotomobile.com
• Russell Buckley, Mobhappy
• Peter Vesterbacka, Some Bazaar
• Daniel Appelquist, Senior Technology Strategist, Vodafone Group (Dan’s Blog)

After each performance, the jury will provide valuable feedback about the innovation.

Carnival of the Mobilists Award

There will be a voting for the ‘best host of the year’ from the Carnival of the Mobilists. The ‘mobilists’ as they call themselves have had an enormous impact on last years blogging community and have done a lot to bridge, reveal and support latest mobility developments.

The ‘prize’ for the Mobilist blogger of the year is sponsored by MobileMonday Global and consists of a sponsored trip to Helsinki for the Global Summit in May 2007 (including airfare and hotel accommodation).

The Venue – Espacio Movistar

Telefónica Móviles, the mobile arm of the Telefónica Group, opened in September 2006, the Espacio Movistar. This innovative, multidisciplinary, next-generation venue has been conceived to bring people closer to the latest creative trends in technology, music, art, cinema and entertainment, especially the young.

This space is a step further to consolidate Movistar as a reference brand associated to innovation, creativity, entertainment, communication and fun….

Nominations

Next to the MobileMonday chapter organizers, anyone will be able to nominate a mobile app or service for a MobileMonday Global Peer Award at the Peer Award website for this event. Entrance into the running is free. The only criteria we’re looking for are the following:

• Companies willing to show off mobile-related innovations (products, services, technologies, concepts).
• Smaller, lesser-known, unestablished companies. Start-ups.
• Willingness to travel to the event at its own cost.

More news will be revealed here on a regular basis. You can register here (or click the subscribe button in the header menu) if you’d like to attend the forthcoming MobileMonday Global Peer Awards 2007 in Barcelona, or to stay updated with information on MobileMonday events globally.