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We are very happy with the interest and support we received upto now for the MobileMonday opening event for Spain in Barcelona. We are sorry for the ones that will not be able to attend; you can still subscribe for future events after summer at our subscription page. We might send some last minute invitations to people who subscribed after we closed the subscription - some people had to cancel and left their seat open to someone else, that’s the true MobileMonday spirit!

In order to share the MobileMonday experience with as many mobile professionals as we can, we’ll promise to upload some pictures of the event and presentations from the speakers next week. Stay tuned!

Detailed program info is now available as pdf-file here. A detailed location map can be found here at Guia Urbana de Barcelona. (or just click the map below)

We would like to thank specially our local partners Barcelona Media and Alcatel and global sponsor Nokia without their support this project initiation wouldn’t have been possible.

Below some interesting links to Spanish blogs and resources who helped promoting this event.

Aecomo.org
LiderDigital
UMTS Forum
momablog
microsiervos
+34.net
Linkoo

El Observatorio de Internet Móvil

España necesita este tipo de iniciativas, como prueba de ello la rapidez con que se han agotado las plazas para la primera reunión. La continuidad de este tipo de actividades es síntoma de buena salud del sector. Sin duda una buena noticia. Desde este Observatorio, recomendamos vuestra participación y les deseamos un gran éxito.

Don’t hesitate to send us your link if we missed you :-)

Technorati , , ,

The pre-registration for the Mobile Monday Spain opening event in Barcelona of July 3 is now closed.

To stay updated with information on Mobile Monday in Spain and to make sure not to miss the next Mobile Monday Barcelona event anouncement after summer please register here.

We’ll be posting pictures and presentations of the opening event later on here.

Technorati ,

Mobile MondayWe are proud to announce the first MobileMonday chapter event of Spain to be launched in Barcelona on July 3. Thanks to our partners Barcelona Media and Alcatel we can kick-off with a very interesting speakers program. The event is free of charge; you only need to subscribe to reserve your seat. Don’t wait last minute to subscribe, we have 150 seats available for this event - more monthly events programmed after summer!

Topic is set to Mobile Marketing & Advertising. We invited for you some of the most experienced people in this area to present us an interesting cocktail of history, experience and future on this topic.

Ricardo Baeza-Yates Director of Yahoo! Research Barcelona, Spain and Yahoo! Research Latin America at Santiago, Chile will talk about “Search and advertising in the Web and their implicancies in the mobile world”.

Ana Caralt, CEO of McCann Interactive Spain will explain us about the experience of the agency with clients such as Volkswagen, Coca-Cola, Amstel… and how the brands are reaching their marketing objectives by intergating the mobile channel in their media mix.

Russell Buckley, from MobHappy and now recently also at AdMob will explain his view on “Mobile Advertising… The Story So Far”. Russell draws on the lessons of 6 years of Mobile advertising, he looks at successes and failures and draws some important lessons for the future.

José Luis Jorge Marrasé, Director of Alcatel’s Mobile Solutions Division in Spain will explain us about Mobile TV as a potential solution for Mobile TV advertising.

Vicente López, CEO of Barcelona Media and Jari Tammisto, CEO of MobileMonday Headquarters in Helsinki, Finland will do the introductions. The whole evening will be moderated by Hernán Rodriguez, CEO of Aecomo.org (Asociación Española de Comunicaciones Móviles) and followed by a networking cocktail.

Timing:

19h30 Registration and Pre-Networking
20h00 Introduction Mobile Monday
20h15 Mobile Marketing & Advertising Speakers
21h15 Cocktail and Networking Party
22h00 End

The first MobileMonday Barcelona will be held at the Auditorium University of Pompeu Fabra in the famous “Estació de França” (map below)

Pompeu Fabra

More details coming soon here!

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