Archive Page 2
Mobile Web Applications
2 Comments Published by Rudy De Waele October 31st, 2007 in MobileMonday, MobileMonday Barcelona, MobileMonday Spain, Mobile Web 2.0, Mobile Widgets, Mobile Web Applications, Mobile 2.0The next MobileMonday Barcelona event on November 5 covers Mobile Web Applications. The last 2 months the action and debate on web & mobile convergence has been intenser than ever. Rudy De Waele from mTrends will do an introduction on this topic. We’ll have a closer look on popular mobile web applications such as WidSets and the recentlly launched Mippin. Raquel Navarro from Barcelona Media - Innovation Centre will talk about the challenges of innovative interfaces for mobile applications.
Speakers:
Tuomo Sihvola - Head of Communities and Inventor, WidSets - Nokia Emerging Business Unit
Tuomo Sihvola is one of the inventors of WidSets, and currently leading WidSets’ user and developer community activies. Tuomo joined Nokia in 1992 and since then, he has been working in various positions in Research and Development, Sales & Marketing and Corporate innovations globally. WidSets - mobile widgets that enable anyone to create, publish and share internet content to be accessed on their mobile phones. www.widsets.com and for developers www.developer.widsets.com
Prashant Agarwal - VP of Product Management at Refresh Mobile.
Prashant will introduce their new service called Mippin. Mippin is the exciting new way to get your favourite internet content on your mobile phone from Refresh Mobile. Mippin delivers the latest news, blogs, and other web content in the perfect format for your phone - giving you the control to discover and share what you want. Prior to joining Refresh Mobile, Prashant held a number of senior positions with Yahoo! including European Product Manager for Mail and Messenger. He also launched Yahoo!’s first official Series 60 IM application and its official FIFA World Cup 2006 mobile application.
Rudy De Waele - mTrends / co-founder of MobileMonday Barcelona and MobileMonday Madrid
Besides organizing MobileMondays in Barcelona and Madrid, Rudy consults start-ups and established brands on next generation mobile services strategies with dotopen. Rudy has been very active in researching and reporting on web & mobile convergence on his blog mTrends. His Understanding Mobile 2.0 article he wrote for Read/WriteWeb is a reference in capturing the essence of this convergence. mTrends was selected in 2006 among the TOP 20 Fierce Wireless Industry blogs and won the Host of the Year 2006 Award from the Carnival of the Mobilists community. He is also part of the Mobile 2.0 Conference in San Francisco.
Raquel Navarro - Director of the User Centered Interaction Lab at Barcelona Media - Innovation Centre.
Raquel has over 12 years of experience in user studies for ICT design, especially for multi-platform multimedia applications. She has participated in numerous research and knowledge transfer projects at an international scale as an expert in usability and experience optimization methodologies. In the past, Raquel has worked at Apple, HP and Motorola Labs. She has a PhD. in Experimental Psychology. The mission of the Fundació Barcelona Media UPF is to contribute to the improvement in competitiveness on the communication companies, including both technology and content. To this end, Barcelona Media performs research, innovation and training for the industry.
Networking
As usual, a networking party will follow the conference where participants will enjoy a glass of cava while sharing experiences about life and work. Attendance is free; all you need to do is register and/or confirm your presence for this event at www.mobilemondaybarcelona.com/subscribe/ to reserve one of the 150 seats available. Book now to avoid being left out!
- 19h00 Registration and Pre-Networking
- 19h30 Mobile Web Applications speaker sessions & discussion
- 21h00 Cocktail and Networking Party
- 22h00 End
Venue: Auditorium University of Pompeu Fabra - França Building (Edifici França), Passeig de Circumval·lació, 8 - Barcelona 08003

Location and Directions here at Google Maps.
MobileMonday is a community of mobile professionals organised around local networking events in almost 40 cities around the world. This open community promotes the mobile industry and fosters cooperation and networking among industry people and their companies by providing opportunities for personal and virtual contacts.
MobileMonday Barcelona is organised by Rudy De Waele, Carles Ferreiro and Barcelona Media.
Our Partners
Our thanks to our partners Telefónica Movistar, Vodafone, Alcatel-Lucent, MyStrands and Agora 22@ for their invaluable support.
Next Generation Mobile Marketing
4 Comments Published by Rudy De Waele September 25th, 2007 in MobileMonday, MobileMonday Barcelona, Proximity Marketing, 2D-Barcodes, Image Recognition, Mobile Marketing
(on 2D-Barcodes and Image Recognition)
After a long summer break, the MobileMonday Global Summit and the Mercè festivities, MobileMonday Barcelona is back for a new and exciting season of 1st Monday of the month regulars on mobile innovation. Starting next Monday, October 1st on “Next Generation Mobile Marketing” (2D-Barcodes / Image Recognition).
For our first event of the new 2007-2008 season, we brought together an explosive cocktail of some of the hottest start-ups in Europe on the Next Generation Mobile Marketing topic, including Dennis Hettema from Shotcode (Sweden), Roger Fisher from Kaywa (Switzerland) and our own Ignacio Mondine from Daem Interactive (Spain). The topic will be introduced and moderated by Raimo van der Klein coming over from Amsterdam, the Netherlands.
Raimo will share with us his view on the way information (content) is provisioned to the mobile phone and the change from Push Marketing to Pull Marketing (Marketing as a service). A perfect start for a new season it looks to us. If you feel the same, please subscribe and confirm your event participation, seats are limited as always, don’t wait last minute to confirm!
Speakers:
Raimo van der Klein, Mobminds (Netherlands)
After working in Sales & Marketing for more than 6 years at Nokia(networks and mobile phones) and working the last year as Principal Innovation Manager at the leading Dutch (mobile) operator KPN, Raimo(1973) started June 2007 his own consultancy agency in the field of Strategic Innovation and Online Media(Internet & Mobile). His newly started agency Mobminds (www.mobminds.com) offers “consumer oriented” companies services in the field of Consulting, Workshops and Concept Development. Next to this Raimo is founder of Mobile Monday Ámsterdam (www.mobilemonday.nl) and writes for the leading marketingblog in The Netherlands called Marketingfacts (www.marketingfacts.nl).
Ignacio Mondine, Daem Interactive (Spain)
Ignacio Mondine studied mechanical engineering specializing in CAD design and robotics. After working for Procter&Gamble R+D in Germany he met Miguel Sola Camps at an Interaction Design Masters degree in Barcelona. Together they start DAEM Interactive in 2002.
Daem Interactive develops image recognition technologies for mobile-marketing and dynamic-advertising. Extensive know-how gained over years of research and development is focused on one concept: one-click to mobile web. Pioneering in the launch of advertisement and logo recognition campaigns, DAEM has helped mayor brands like Vodafone, Grupo Damm and BBVA to be the focus of many camera phones.
Dennis Hettema, Founder and Creative Director, Shotcode (Sweden)
Dennis is the founder and Creative Director of OP3, the company behind ShotCode, and has been active on the internet since 1995. In ‘99 he launched a Dutch high-tech incubator that developed tagging based AI products. In ‘01 he founded Holland’s largest entrepreneurial community which now boasts over 17.000 members. In his spare time Dennis helps entrepreneurs realize their dreams, he’s a hard core endurance athlete and plays with as many gadgets as he can get his hands on.
ShotCode is the market leader within the mobile barcode scanning space in Europe, Africa and the Americas. A highly innovative and rapidly emerging market that bridges the gap between offline products and online interaction. ShotCode’s customers include: Heineken, Xbox, Jameson Whiskey, Monsterboard, Sony Ericsson, Saatchi & Saatchi, Nokia, Coca Cola and many others. Its technology is supported on over 240 handsets and over 50 million of its codes have been printed.
Roger Fischer, Founder and CEO, Kaywa (Switzerland)
Roger is the founder and CEO of Kaywa. After his studies in cinema and audiovisual media in Paris, he worked as film critic, curator and director. With the advent of XML, he seriously started working in the web space. In 2000 he founded his first company Bitflux and in 2003 he started Kaywa with it’s focus on moblogging, weblogging and mobile sites. Currently Kaywa is the major swiss (mobile) blog provider and it’s customers include all major print and television media companies. From the start in 2003, services for the mobile phone were targeted, but the web was never disregarded.
Highly japanophile, Kaywa added in 2006 the Kaywa Reader, QR Codes and advanced SMS services to it’s portfolio. The success of QR Codes and the Kaywa Reader came even as surprise to Kaywa itself. Kaywa is working now on a mobile and web ecosystem called KIS - Kaywa-Ichiba-Shin (Conversation-Market-Trust) which is heavily based on QR Codes. Some parts of the iceberg can be glimpsed already.
Networking
As usual, a networking party will follow the conference where participants will enjoy a glass of cava while sharing experiences about life and work. Attendance is free; all you need to do is register and/or confirm your presence for this event at www.mobilemondaybarcelona.com/subscribe/ to reserve one of the 150 seats available. Book now to avoid being left out!
- 19h00 Registration and Pre-Networking
- 19h30 Next Generation Mobile Marketing speaker sessions & discussion
- 21h00 Cocktail and Networking Party
- 22h00 End
Venue: Auditorium University of Pompeu Fabra - França Building (Edifici França), Passeig de Circumval·lació, 8 - Barcelona 08003

Location and Directions here at Google Maps.
MobileMonday is a community of mobile professionals organised around local networking events in almost 40 cities around the world. This open community promotes the mobile industry and fosters cooperation and networking among industry people and their companies by providing opportunities for personal and virtual contacts.
MobileMonday Barcelona is organised by Rudy De Waele, Carles Ferreiro and Barcelona Media.
Our Partners
Our thanks to our partners Telefónica Movistar, Vodafone, Alcatel-Lucent, MyStrands, 22@Barcelona, Ajuntament de Barcelona, CIDEM (Centre d’Innovació i Desenvolupament Empresarial of the Generalitat de Catalunya) and Agora 22@ for their invaluable support.
NOTE: picture by Leonard Low under Creative Common license.
Barcelona Mobile Startups
0 Comments Published by Rudy De Waele June 4th, 2007 in MobileMonday, MobileMonday Barcelona, MobileMonday Spain, Mobile StartupsJune is here and the flocks of tourists announce the coming of summer, the perfect time to present our own local entrepreneurial talent. Next MobileMonday on June 11 is about Barcelona Mobile Startups!
In the last months we have had previous presentations by local startups such as MyStrands, Lemonquest, Mobile Dreams Factory, Mobuzz, Futurlink and Daem Interactive. This time we have a dedicated event: it’s time to present our next wave of talented, young and ambitious companies active in the different fields in Mobile.
Speakers:
* Vadim Tarasov, Founder & CEO of bmat - http://bmat.com
BMAT enables computers and devices to understand music like humans do to provide musical search services, enhances the experience by selecting music that suits the user’s mood, can remove the vocal track from your favorite tune so that you sing along, even change your own voice so you can sound like your favorite artist. BMAT’s solutions convert a mobile phone from just a communication device into a full-blown multimedia entertainment center.
* Lluís Carreras, General Manager of Mobifriends - http://mobifriends.com
Founded in October 2005, Mobifirends aims to develop a new concept in dating and social networking. Being mobile focused, without forgetting the web, Mobifriends users can look for people to share hobbies, interests, make friends, flirt, or find a new love. They can contact each other through an integrated anonymous communication system (SMS, Chat and videochat). Still in testing the Alpha version, this is a unique chance to get to know Mobifriends before their launch later this year.
* Ghatim Kabbara, CEO of Safira Solutions - http://www.safirasolutions.com
Safira Solutions is a key player in the development of the Mobile Internet and is a leading provider of Mobile Commerce solutions worldwide. Founded in 2003 and with headquarters in Barcelona (Spain), Safira Solutions has helped individuals, organizations and brands in over 15 countries to effectively position themselves on the Mobile Internet and to monetize their presence. Safira Solutions lowers the barriers of entry and facilitates the process of getting on the Mobile Internet by providing turnkey technology solutions to help build mobile sites, generate mobile user traffic and bill consumers directly on their mobile device.
* Eve Goldman, Business Development Manager of Acquamedia Technologies - http://www.acquamedia.com
Founded in 2003 in Barcelona, Acquamedia is a world-leading retailer of digital content with traffic to conversion rates 3 times higher than its closest competitor anywhere in the world. The company specializes in the management of WAP portals and selling music and entertainment focused content through mobile platforms. Acquamedia has recently expanded and signed deals in over 10 countries in Europe and Latin America. The upcoming entrance into the US market will position the company to become the world’s largest mobile digital content provider.
Please join us to find out more about this homegrown initiatives. However, in Barcelona at this time of year we all want some entertainment:
Alberto Tognazzi will present the winning “mobile movie clips” of the MovilFilmFest, also “Made in Barcelona” - http://www.movilfilmfest.es/
Networking
As usual, a networking party will follow the conference where participants will enjoy a glass of cava while sharing experiences about life and work. Attendance is free; all you need to do is register and/or confirm your presence for this event at www.mobilemondaybarcelona.com/subscribe/ to reserve one of the 150 seats available. Book now to avoid being left out!
- 19h00 Registration and Pre-Networking
- 19h30 Barcelona Mobile Startups speaker sessions & discussion
- 20h30 Cocktail and Networking Party
- 21h30 End
Venue: Auditorium University of Pompeu Fabra - França Building (Edifici França), Passeig de Circumval·lació, 8 - Barcelona 08003

Location and Directions here at Google Maps.
MobileMonday is a community of mobile professionals organised around local networking events in almost 40 cities around the world. This open community promotes the mobile industry and fosters cooperation and networking among industry people and their companies by providing opportunities for personal and virtual contacts.
MobileMonday Barcelona is organised by Rudy De Waele, Carles Ferreiro and Barcelona Media.
Our Partners
Our thanks to our partners Telefónica Movistar, 22@Barcelona, Alcatel-Lucent, Ajuntament de Barcelona, CIDEM (Centre d’Innovació i Desenvolupament Empresarial of the Generalitat de Catalunya) and Agora 22@ for their invaluable support.
MoMo Global Peer Awards LIVE Webcast
3 Comments Published by Rudy De Waele February 9th, 2007 in MobileMonday, MobileMonday Barcelona, MobileMonday Spain, Global Peer Awards, Espacio Movistar
For those of you who can’t make the Global Peer Awards in person, you can still catch the event live and cheer for your favorites finalists. The live Webcast will begin at 3:00 pm (CET), and will be available on-demand following the event.
ComVu Media, last year’s Global Peer Award winner for “Best Consumer Product” is Webcasting the event live using it’s award-winning PocketCaster service.
WHEN: February 12, 3:00-7:30pm (CET)
WHERE: http://www.comvu.com/live/?peerawards
PLAYERS: Windows Media/QuickTime
PocketCaster is the world’s first live video broadcasting service for 3G mobile phones and other portable platforms. With the press of a button, users can instantly post videos to their own Webcast page, blog, YouTube or social networking site. Live video streams are automatically archived on a server for later viewing. ComVu is returning as last year’s Global Peer Award Winner 2006 for “Best Consumer Product”. The Company will be using it’s award-winning PocketCaster service, to Webcast this year’s Global Peer Awards live.
Global Peer Awards Program Details
0 Comments Published by Rudy De Waele February 6th, 2007 in MobileMonday, MobileMonday Barcelona, MobileMonday Spain, Global Peer Awards, Espacio MovistarTalent, creativity and innovation know no boundaries and MobileMonday selected 24 of the best mobile start-ups from the four corners of the world to present their most innovative product/service at the Global Peer Awards 2007, to be held on February 12th at the Espacio Movistar in Barcelona.
Top-level companies have been through a selection process organized at the local MobileMonday chapter level. Finally, finalists have been chosen from Australia, Belgium, Canada, China, Finland, France, Germany, India, Italy, Japan, Malaysia, Russia, Singapore, Spain, Switzerland, Thailand, Turkey, the UK, the Ukraine, and the US.
You can download the complete list of presenting finalists, program, jury bio’s and location details here.
The 3-minute ‘elevator pitch’-style presentations will be moderated by Caroline Lewko, from the Wireless Industry Partnership. The live event will award three prizes: Jury Favorite, Audience Favorite and MoMo Community Favorite. The Jury consists of some of the most recognized mobile industry experts and thinkers.
Another award will be given for the Carnival of Mobilists’ “Host of the Year”. The Mobilists, as they like to call themselves, is a group of top-notch bloggers writing on mobility, who have an enormous impact on the blogging community and have done a lot to bridge, reveal and support the latest in mobile innovations.This half-day event is open to all who register at http://peerawards.mobilemonday.net/ and will be followed by a networking cocktail. Over 600 mobile professionals, press, analysts, and investors have already registered to attend.
- Program2:00 pm – Registration and pre-networking3:00 pm - MobileMonday & Sponsors Welcoming messageMoMo Barcelona Welcoming message
Welcome from MOMO GLOBAL
Welcome from our sponsors
Introduction Jury members by host MC Caroline Lewko
3:20 pm – Start of the presentations
(3 slides/3 minutes elevator pitch per speaker + jury intervention)
5:30 pm - Networking Cocktail
7:00 pm – Awards
MobileMonday Chapters Award
Carnival of the Mobilists Host of the Year Award
Jury Award introduced by Reitek
Audience Award
7:30 pm - Closing doors
Our thanks to Telefónica Movistar for hosting the event and to 22@Barcelona and Reitek for their fantastic support as a Premium Sponsor and Nexit Ventures as Silver sponsor. Barcelona Media, Ajuntament de Barcelona and CIDEM — Generalitat de Catalunya, provide invaluable additional support.
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